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In the midst of its aggressive LatAm expansion and Pragmatic Play has now partnered with online gaming company BGO in a deal that will see its extensive slots portfolio made available to the operator.
Under the terms of the commercial agreement, BGO will gain access to the multi-product content provider’s slots offering, including its most recent release, Pirate Gold Deluxe, along with the popular John Hunter series and the award-winning Wolf Gold.
Additionally, the online operator will also be supplied with Pragmatic Play’s in-game promotional tool, Enhance, designed to boost the player experience and provide added value. The gamification tools include Tournaments, Prize Drops, Extra Bonus Rounds, Countdown Extra Bonus Rounds, Extra Card Bonuses and Prize Multipier.
Wider audience:
Chief Commercial Officer for Pragmatic Play, Melissa Summerfield, commented on the new tie-up in a company press release, stating…
“BGO has an exciting reputation as a rapidly-growing operator and we’re thrilled to partner with them.
“Our content portfolio continues to grow at an impressive rate with five new slots added a month, all appealing to variety of demographics and player tastes, and this deal allows us to reach a wider audience than ever before.”
The collaboration with BGO marks yet another content deal for Pragmatic as it maintains its growth in regulated markets.
Extensive offering:
Also commenting, BGO Product Director Andy Dymock said…
“Pragmatic Play’s slot portfolio gives a wide array of content and we’re excited to offer it to our customers.
“With players tastes continually changing, Pragmatic Play’s portfolio brings forward such an impressive choice of titles, and allied with its Enhance toolkit, we can now deliver even more engaging casino experiences to our users.”
LatAm expansion:
Hot on the heels of its latest commercial deal and Pragmatic has entered into a partnership with Venezuelan online operator Parley.com.ve.
Courtesy of the agreement, the supplier will initially provide the operator with its live casino products and slots, with its virtual sports to be added when Pragmatic Play launches the new vertical.
Vice President Latin America for Pragmatic Play, Victor Arias, said in a company release…
“Our focus in Latin America has seen us continue to grow at an exciting rate, and this deal further strengthens our position in the Venezuelan market as we continue to bring our high-quality content to the region.
“With scope to further expand our relationship, we’re delighted to agree this partnership with Parley.com.ve”
Director for Parley.com.ve, Julio Fortique added…
“Expanding our offering to customers is a vitally important thing for us as we look to grow, and by welcoming Pragmatic Play’s portfolio we have casino products which can appeal to players of any demographic.
“We’re very pleased to have agreed on this deal and we look forward to an exciting future relationship.”
Source: Worldcasinodirectory, Worldcasinonews
